Software as a Service (SaaS) companies are clearly on the rise, aided by the rapid growth of the larger cloud computing market. SaaS companies deliver software to remote users by offering a “service” of software to users, without requiring (or even allowing) users to actually own or install those applications. Let’s take the example of firms that are best known to us for their SaaS marketing.
Yes, Netflix is a SaaS company selling software to watch licensed movies on demand. It’s pretty much how SaaS got the industry started – although at the time it was called a “time-sharing system.”
SaaS simply means “Software as a Service.” Facebook is a consumer network product, not technically SaaSale there is no other product that provides as many services as Facebook does. SaaS companies need to take note because usage is important for SaaS survival now more than ever.
It can be applied to both regular and Apple Paid Services. Nonetheless, as they continue to increase the profits generated by their software platforms, Apple’s standing as a SaaS company will undoubtedly grow stronger over time; their services now generate as much as 29% of the company’s gross profit.
But there’s another catalyst brewing beneath the surface – one that… could take Apple’s hardware left behind here: software as a service intended for customers (SaaS), better known as the operating systems on which its devices run. This includes iOS, macOS, WatchOS and tvOS.
Apple charges 30% for digital sales through its platform, with a few exceptions. Apple recently changed its fee structure and now discounts 15% from companies that generate less than $1 million App Store.